Way before environmentalism was a thing, Houdini started to innovate to find a better model that is compatible with a living planet.
Now with 100% renewable materials in all their production, full transparency in their activities and their ground-breaking “planet boundary assessment” as core of their business model, they’re one of the most sustainable outdoor brand around.
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Jenise: A brand who from the get go had the environment at the forefront is always going to be impressive to me.
Arnoul: Their planet boundary assessment, created with 2 third party verification companies, is probably the most thorough, forward and transparent commitment to sustainability I have seen so far.
We have built an index based on science, with metrics as thorough and diverse as possible. Read about our processes.
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Jenise: A brand who from the get go had the environment at the forefront is always going to be impressive to me.
Arnoul: Their planet boundary assessment, created with 2 third party verification companies, is probably the most thorough, forward and transparent commitment to sustainability I have seen so far.
ZQ Wool, Bluesign, FSC, low risk production country