At Thuja, we want to change things at a large scale. But to achieve that, we need to start at community level. That's why we're getting involved to change things in our local mountain town.
Read more about our vision, and how we are planning to tackle change in our community, in this article by the Revelstoke mountaineer.
Planting a tree can’t be wrong, right? Everyone loves trees. Since the 90’s, it automatically became the symbol of a green, eco-friendly practice. At low cost, with low efforts. Yet, is planting trees always good for the environment? Is tree planting a smokescreen to pollute more, with a green tag on it?
Do influencers play a part in the fast fashion epidemic? How does the phenomenon of social media interact with our shopping habits and how we perceive companies? What about fashion hauls? Are influencers making money on promoting these brands, and then immediately returning their purchase and collection their commission?
What a pleasure and excitement to be part of a new adventure at Thuja Sustainability🌲 A year ago, with Jenise Lamoureux, we realized that besides most people caring a lot about nature and sustainability in our local mountain town, it was hard for people to translate this into making the right choice for buying goods and clothing.
